web news, tips, &tricks

Learn how to add keywords to your website’s content with this very easy-to-understand infographic! It also includes side notes that tell you exactly what keywords go where and why.

Before you start an SEO campaign, make sure your website is ready! Even Google suggests you begin an SEO campaign with an audit: A website audit from Evolv includes: A technical audit of your website. Can Google read your site? Can Google crawl your site? Will Google have any problems with the way your site […]

Have you noticed how some search results have become more advanced – displaying more information and interactive features for certain search results – like reviews, recipes, prices, shop products, search, featured pages/videos, top stories, etc? Those results are called Rich Results and they are driven by something called structured data that provides “explicit clues about […]

AMP or Accelerated Mobile Pages is the latest open source format for creating web pages that consistently load almost instantly (often less than one second) across all devices and platforms. Why does this matter? Because the less time it takes for pages to load combined with simpler material displayed on a page (removing unnecessary ads/images/content) […]

For those of you who want to setup your Yoast plugin on your own, below are the steps to get you started: First install Yoast SEO plugin by going to Plugins > Add New. Then activate. After it is installed go to SEO > Dashboard > General tab and click the ‘Open the Configuration Wizard’ […]

Learn why and how you can improve your site’s structure using Yoast Premium plugin’s internal linking and cornerstone content features.

Learn ways to better design or place your internal search as well as better optimize your search results pages.

Curated content works great for when you don’t have time to write a full article but instead provide quality supplemental summaries to another article.

With 10% of online users using screen readers it is important to make your site more web accessible. Learn how to address website accessibility in this bullet point summary.

Internal links can help with your SEO by keeping visitors on your site, establishing information hierarchy for your website, and helping to spread link juice (ranking power). Learn how you can get this done easily and effectively.